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  Update 1: 2016/10/14 1:44pm PDT
  Now all four colors are between $388-389. If you are thinking about purchasing, I would do it quickly, as there aren’t many left in stock for all colors.

Sony has tried more than once to wedge themselves into the North American smartphone market, but often to no avail. Perhaps in an effort to clear stock for their recently-released Xperia XZ and X Compact, Sony is now offering the Xperia X for $399 on Amazon.

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[Update: All colors ~$390] [Deal Alert] Sony Xperia X down to $399 ($81 off) on Amazon was written by the awesome team at Android Police.

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