July 16th, 2021 
Marty Figgs 
Last year, there was a rumor that Google was going to follow Apple’s footsteps and improve its subscription revenue split with providers by only deducting 15% instead of 30% for distribution and miscellaneous fees. At the time, Recode was optimistic that Google would make the change universal, so that any time a user subscribed to something, the provider would only lose 15% in fees.
[Update: Now in effect] Google raises subscription revenue for providers from 70% to 85%, but only for users retained after 12 months was written by the awesome team at Android Police.
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